search
Sections List
American Journal News

Sorry, Hannity, but Rachel Maddow's the most-watched cable news host now

Poor Sean Hannity gets dethroned as MSNBC continues its ratings surge.

By Eric Boehlert - April 05, 2018
Share
Rachel Maddow

For more than a decade, the title belonged to Bill O’Reilly. And then it was handed off to Fox News host Sean Hannity. Now, MSNBC’s Rachel Maddow wears the crown as most watched host in cable news.

It’s a startling rise in the ratings for Maddow, as MSNBC positions itself, especially during primetime, as the home of the Trump resistance.

And boy, is it paying off. In the overall cable universe, MSNBC now draws more viewers than ESPN.

The Maddow crowning comes as Fox’s overall ratings slip 16 percent compared to the same time last year. There are growing signs that the never-ending Trump scandals may be starting to depress Fox’s loyal viewers.

When O’Reilly was finally fired last year for his serial pattern of misconduct, which cost the network millions of dollars in settlements, Fox reshuffled its nighttime lineup and moved Hannity from 10 p.m. to 9 p.m., setting up a showdown between one of Trump’s most ardent critics with his loudest, most sycophantic Fox News cheerleader.

And for months, Hannity prevailed in that battle. Beginning in late 2017 and early 2018 though, Maddow occasionally defeated Hannity among viewers 25-54, while Hannity still claimed a larger overall audience.

But no more.

In March, Maddow bested Hannity in-demo, and among total viewers.

This is likely the first time since before the Iraq War in 2003 that the most-watched cable news host does not work for Fox News. The right-wing network catapulted in the ratings thanks to the Republican White House invasion in 2003, as Fox cheered the incursion and called out war critics as would-be traitors. O’Reilly rode that wave for years and maintained his firm control as the most-watched cable news host.

The Maddow news comes as MSNBC continues to post its best ratings in its history.

To put the network’s stunning audience growth in context, just over a decade ago at then-struggling MSNBC, its top-rated primetime host in 2007, Keith Olbermann, averaged an audience of less than 800,000 viewers.

This March, MSNBC’s prime-time lineup of Chris Hayes, Maddow, and Lawrence O’Donnell, averaged 2.4 million total viewers. That’s way up from the 1.6 million viewers MSNBC averaged in primetime just last year.

And it’s not only the primetime that’s surging. Joy Reid’s “AM Joy,” which airs on Saturday and Sunday mornings, just finished the first quarter of 2018 with the highest quarterly ratings in 10 a.m. to noon time slot in the network’s history, with an audience of 1.3 million viewers.

If the current MSNBC and Fox News viewing trends continue throughout 2018, there’s a chance that by the end of the year MSNBC could dethrone Fox News as the most-watched news channel in America.

Thanks, Trump.


Read More
AJ News
Latest
Republican Bernie Moreno’s rags-to-riches story exposed as a lie

Republican Bernie Moreno’s rags-to-riches story exposed as a lie

By Jesse Valentine - May 24, 2024
What happens to clinics after a state bans abortion? They fight to survive.

What happens to clinics after a state bans abortion? They fight to survive.

By Chabeli Carrazana and Shefali Luthra - May 22, 2024
Former Sen. Kelly Ayotte took job at Caterpillar after tax fraud probe

Former Sen. Kelly Ayotte took job at Caterpillar after tax fraud probe

By Jesse Valentine - May 21, 2024
Alabama OB-GYN residencies dropped over 20% after Dobbs, state abortion ban, says analysis

Alabama OB-GYN residencies dropped over 20% after Dobbs, state abortion ban, says analysis

By Alander Rocha, Alabama Reflector - May 21, 2024
House GOP celebrates National Police Week while pushing to defund local law enforcement

House GOP celebrates National Police Week while pushing to defund local law enforcement

By Jesse Valentine - May 16, 2024
Evolution denier Mark Robinson could reshape North Carolina’s education system

Evolution denier Mark Robinson could reshape North Carolina’s education system

By Jesse Valentine - May 16, 2024
Republican Jay Ashcroft backs anti-abortion clinics that push lies and disinformation

Republican Jay Ashcroft backs anti-abortion clinics that push lies and disinformation

By Jesse Valentine - May 14, 2024
Republican Sam Brown’s assault on teacher unions could backfire

Republican Sam Brown’s assault on teacher unions could backfire

By Jesse Valentine - May 09, 2024
Florida abortion ban puts GOP Rep. Anna Paulina Luna’s anti-choice views in spotlight

Florida abortion ban puts GOP Rep. Anna Paulina Luna’s anti-choice views in spotlight

By Jesse Valentine - May 07, 2024
Trump leaves door open to banning medication abortion nationwide

Trump leaves door open to banning medication abortion nationwide

By Jennifer Shutt, States Newsroom - April 30, 2024
Republican Caroleene Dobson wants Alabama abortion ban to go nationwide

Republican Caroleene Dobson wants Alabama abortion ban to go nationwide

By Jesse Valentine - April 30, 2024
Ohio Gov. DeWine said he didn’t know of millions in FirstEnergy support. Is it plausible?

Ohio Gov. DeWine said he didn’t know of millions in FirstEnergy support. Is it plausible?

By Marty Schladen, Ohio Capital Journal - April 29, 2024
GOP Rep. Zach Nunn suggests laws against hate crime aren’t needed

GOP Rep. Zach Nunn suggests laws against hate crime aren’t needed

By Jesse Valentine - April 15, 2024
GOP Senate candidate Hung Cao blames racial equity for Baltimore bridge tragedy

GOP Senate candidate Hung Cao blames racial equity for Baltimore bridge tragedy

By Jesse Valentine - March 29, 2024
GOP Rep. Jennifer Kiggans donates thousands to far-right extremists

GOP Rep. Jennifer Kiggans donates thousands to far-right extremists

By Jesse Valentine - March 08, 2024
Ohio senate candidate Bernie Moreno: “Absolute pro-life no exceptions.”

Ohio senate candidate Bernie Moreno: “Absolute pro-life no exceptions.”

By Jesse Valentine - March 07, 2024
Anti-China Republicans pocket thousands from Chinese owned conglomerate

Anti-China Republicans pocket thousands from Chinese owned conglomerate

By Jesse Valentine - March 04, 2024
Republican Eric Hovde makes inconsistent statements about family history

Republican Eric Hovde makes inconsistent statements about family history

By Jesse Valentine - February 26, 2024
Republican David McCormick invests millions in website that platforms Holocaust denial

Republican David McCormick invests millions in website that platforms Holocaust denial

By Jesse Valentine - February 09, 2024
Lawmakers will again take up bills expanding, tightening gun laws

Lawmakers will again take up bills expanding, tightening gun laws

By Annmarie Timmins, New Hampshire Bulletin - January 31, 2024
UAW delivers rousing presidential endorsement for Biden over ‘scab’ Trump

UAW delivers rousing presidential endorsement for Biden over ‘scab’ Trump

By Ashley Murray, States Newsroom - January 24, 2024
Republicans Sam Brown and Jeff Gunter sling mud in Nevada senate primary

Republicans Sam Brown and Jeff Gunter sling mud in Nevada senate primary

By Jesse Valentine - January 17, 2024
A Young Texas Woman Almost Died Due To The Texas Abortion Bans – Now She’s Battling To Save Other Women

A Young Texas Woman Almost Died Due To The Texas Abortion Bans – Now She’s Battling To Save Other Women

By Bonnie Fuller - January 10, 2024
Health care legislation preview: Maryland advocates want to focus on access, patients in 2024 session

Health care legislation preview: Maryland advocates want to focus on access, patients in 2024 session

By Danielle J. Brown, Maryland Matters - January 08, 2024
How GOP senate hopefuls try to excuse the  January 6 insurrection

How GOP senate hopefuls try to excuse the  January 6 insurrection

By Jesse Valentine - January 05, 2024
NH lawmakers will be taking up major voting bills this year. Here are some to watch for.

NH lawmakers will be taking up major voting bills this year. Here are some to watch for.

By Ethan DeWitt, New Hampshire Bulletin - January 04, 2024
Republican US Senate candidates want to make Trump’s tax cuts permanent 

Republican US Senate candidates want to make Trump’s tax cuts permanent 

By Jesse Valentine - December 22, 2023
Rand Paul went all in on the Kentucky governor’s race. It didn’t work.

Rand Paul went all in on the Kentucky governor’s race. It didn’t work.

By - December 15, 2023
Texas governor and attorney general do little to curb state’s chemical plant crisis

Texas governor and attorney general do little to curb state’s chemical plant crisis

By Jesse Valentine - December 08, 2023
Likely GOP Senate candidate Eric Hovde proposed tax hike for poorer workers and retirees

Likely GOP Senate candidate Eric Hovde proposed tax hike for poorer workers and retirees

By Jesse Valentine - December 07, 2023
Whitmer signs specific criminal penalties for assaulting health care workers into law

Whitmer signs specific criminal penalties for assaulting health care workers into law

By Anna Liz Nichols, Michigan Advance - December 06, 2023
105 Republicans voted to expel Santos for things Trump has also done

105 Republicans voted to expel Santos for things Trump has also done

By Jesse Valentine - December 05, 2023
For Texas Sen. Ted Cruz, another Trump term is another chance to kill Obamacare

For Texas Sen. Ted Cruz, another Trump term is another chance to kill Obamacare

By Jesse Valentine - December 04, 2023
Florida Sen. Rick Scott backs Donald Trump in revived push to repeal Obamacare

Florida Sen. Rick Scott backs Donald Trump in revived push to repeal Obamacare

By Jesse Valentine - November 30, 2023
Tate Reeves took donations from power company that hiked customer rates

Tate Reeves took donations from power company that hiked customer rates

By Jesse Valentine - November 06, 2023
Daniel Cameron ran on depoliticizing the Kentucky AG’s office. He made it more political.

Daniel Cameron ran on depoliticizing the Kentucky AG’s office. He made it more political.

By Jesse Valentine - November 03, 2023
Republican operatives sound every alarm on current trajectory of 2023 governor’s race

Republican operatives sound every alarm on current trajectory of 2023 governor’s race

By Adam Ganucheau, Mississippi Today - October 24, 2023
Louisiana declares abortion drugs ‘dangerous substances’ to add harsher penalties

Louisiana declares abortion drugs ‘dangerous substances’ to add harsher penalties

By Greg LaRose, Louisiana Illuminator - May 24, 2024
These U.S. Supreme Court cases could affect abortion access nationwide

These U.S. Supreme Court cases could affect abortion access nationwide

By Charlotte Rene Woods, Virginia Mercury - May 24, 2024
Mike Rogers’ ties to Chinese telecom giants fuel hypocrisy scandal

Mike Rogers’ ties to Chinese telecom giants fuel hypocrisy scandal

By Jesse Valentine - May 23, 2024
New rules protect pregnant workers, but red states sue over abortion provisions

New rules protect pregnant workers, but red states sue over abortion provisions

By Anna Claire Vollers - May 22, 2024